Saturday, August 15, 2009

Promoting Your Writing

person with a bullhornIf you write for content sites that pay for page views such as Ehow or Associated Content, getting traffic to your writing is important if you want it to earn money. While SEO (search engine optimization) and good writing may attract some traffic, promoting your writing exposes more people to your work.

RedGage is one method of promoting your writing. After registering for free, users can upload their photos, videos, blog posts and links to their work. Other RedGage users view your content, sometimes rating or commenting on it, and you earn cash for each view. While RedGage promotes the potential to earn, my goal for the site is simply to drive more traffic to my writing. It's paying off. In just a couple weeks, I've managed to gain over 200 views.

Twitter is another option. If you have a lot of followers, tweeting links to your articles can gain some views. However, be careful not to overwhelm your followers with links as this is considered by many to be spamming. I would suggest breaking up link tweets with conversation or only tweeting links that would interest your followers. For instance, if many of your followers are parents, a link to an article on how to get permanent marker off a hardwood floor would probably be a welcome tweet.

You can also post links on your Myspace or Facebook profile. Again, you want to be careful not to overwhelm with links. A few well-chosen links will do. If your readers enjoy your writing, they will go looking for more of your work.

If you're a member of a forum, linking to an article or your profile on a content site may be an option. On the WAHM forum I frequent, it's not unusual to see members with links to their Ehow or Associated Content profiles in their signature. Answering a post in a niche forum with a link to your work may also be a way of getting views. For instance, if you're a member of a crafting forum and a member has posted asking about free patterns, you may be able to link to your article on finding free patterns.

Advice sites such as Yahoo Answers may send some traffic to your writing. Don't be afraid to link to your writing if it's relevant to the question.

As a final option, your blog may be a way of promoting your writing. While you should not plaster your blog with links to every article you've ever written, occasionally referencing an article in a blog post or putting a feed of recent articles in a sidebar can bring traffic to your writing, especially if your blog has a high volume of traffic.

*Picture by Yamamoto Ortiz.


Kristine said...

Solid advice. I signed up for Redgage last week, but kept getting error messages while going through the process. Perhaps it's time to give it another try.

I've also been linking between articles. For instance, I'll link from an eHow article to a relevant Associated Content article of mine.

Dee said...

Great idea. I haven't tried linking between articles yet

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